latest update about VR market

Research says VR market will hit $865m this year with premium devices leading the pack Virtual reality (VR) is meant to be the next big thing, but how big will the market be?
That’s a question Strategy Analytics has attempted to answer with new research predicting the total virtual reality market will hit $865 million in 2016.
Of that number, the bulk of the value, 77 percent to be precise, will come from premium virtual reality devices from the Facebook, Inc. owned Oculus (Oculus Rift), HTC Corp. (HTC Vive) and Sony Corp. (PlayStation VR).
While premium devices will dominate in terms of revenue, they will not in volume, with lower priced smartphone powered VR devices expected to lead with an 87 percent market share versus 13 percent for premium devices, with a 4 percent share for PC-based devices (Oculus Rift, HTC Vive) and 9 percent for game console devices (PlayStation VR).
Under this background, Demand-Led is organizing 3rd annual Wearable and Flexible technology World on September 22-23 in Shanghai, China. For more details, please visit
Source:  Duncan Riley